Thursday, November 5, 2009


In support of men's health issues, Demistache has partnered with Movember, and will be donating a portion of the proceeds from the sale of every Urban Demistache purchased from November 1, 2009 to January 1, 2010 at Movember is a global campaign that encourages men to grow moustaches during the month of November to raise awareness and funds for prostate and testicular cancers.

Demistache, a collection of sculptural necklaces featuring the iconic "stache" was inspired by the Dada period, one of the most influential art movements in modern history and the first to be considered a “cultural movement,” is the inspiration behind the Demistache collection. Designer Rachael White has created the Demistache in celebration of a movement she hopes to evoke in a time of crisis.

“The Demistache is not about an alternative identity or secret society, it’s about the loss of control. It’s about a chuckle in a time where laughter is crucial.” The Demistache plays special tribute to the famed artist Marcel Duchamp’s Mona Lisa with a Mustache.


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