Thursday, May 13, 2010

Kim Kardashian for Young Survival Coalition

Starting now, and for the next week, fans are invited to help Kim Kardashian and Sephora design the artwork for a limited edition version of her rollerball fragrance that will be sold in October to support breast cancer awareness. The winning design will be on Sephora shelves nationwide!

10% of every sale of this limited edition rollerball will be donated to Young Survival Coalition, an international organization dedicated to the critical issues unique to young women and breast cancer.

Fans can visit Kim’s site at for more info and to download the template, and then email their design to Kim will be logging in to check out all the designs, pick her three faves, and then fans will choose who wins by voting on their favorite.

“I always turn to my fans for inspiration and advice,” says Kim. “I’m so excited to see what unique, gorgeous designs they come up with. This is such a great opportunity for them do something fun while giving back to an amazing cause.”

Kim Kardashian reflects the sensuality, femininity and appeal of one of the most idolized women in the world. Feminine, alluring and irresistible, Kim Kardashian gives fans instant access to Kim’s glamorous lifestyle. Available in a new rollerball variation this fall, the sumptuous, floral fragrance evokes Kim’s trademark sultry style with crisp top notes, lush, floral mid notes and a rich, sexy drydown. Gorgeous, voluptuous florals reflect her captivating nature, while Jasmine, tuberose and gardenia evoke her femininity. Tonka bean, jacaranda wood and sandalwood add a warm, sensual base, representing Kim’s softer side.

What: Kim Kardashian Rollerball Competition
When: Submissions: May 10th – May 17th
Finalists (3) Announcement: May 17th
Winner Announcement: October 1st

**More information is available at

About Young Survival Coalition (YSC): YSC offers resources, connections and outreach so women feel supported, empowered and hopeful. With an interactive website, numerous national programs and nearly 30 affiliates across the United States, it is YSC’s goal that no young woman is left to face breast cancer alone. Founded in 1998 by three young women with breast cancer, YSC has grown to become the number one “go to” organization for young women facing a breast cancer diagnosis, reaching well over 200,000 women a year. YSC works with survivors, caregivers and the medical, research, advocacy and legislative communities to provide support and increase the quality and quantity of life for young women diagnosed with breast cancer.


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